PPPA™
$0
Pay-Per-Performance structure with a customized agreement based on historic metrics and a smaller minimum retainer.
Fundraising & Consulting Services
MGD Fundraising Pricing Matrix
HTML version of the full pricing matrix with improved readability and responsive layout.
Remote
$1k
Telephone and Zoom support model for flexible campaign assistance across multiple clients.
PT
$3k
Part-time integrated support, usually focused on one nonprofit client with weekly engagement.
FTE
$5k
Full-time equivalent support with hybrid presence, stronger integration, and expanded service levels.
VP
$10k
Leadership-level support designed for the most involved campaigns and long-term strategic transition needs.
Service Tier
PPPA™
Remote
PT
FTE
VP
Monthly Retainer Fee
$0
$1k
$3k
$5k
$10k
Monthly Hours (min.)
n/a
35 hrs
75 hrs
M-F, 9-5
on 24/7
Hourly Rate (approx.)
n/a
$28/hr
$40/hr
$25/hr
$40/hr
Onsite Office Time
tbd
none
as needed
hybrid
full-time
Consultant Experience (min Years)
5+
2+
5+
10+
15+
CRM / Email Branding
yes
none
tbd
yes
exclusive
Performance Guarantee
yes
no
tbd
yes
quota
Success Fees / Bonuses
yes
none
fixed
flex
tbd
Contract Terms
tbd
C2C
C2C / 1099
W2 / 1099
employ
Travel (events / meetings)
50–100%
none
10%
50%
100%
T&E Budget (donor meetings)
tbd
$100/m
$400/m
~$1k/m
AMEX
Basic Donor Service & Support, Calls / Emails, In-Person Meetings, Zooms, MS Office, Salesforce.com, Raisers Edge, Solicitations, Events, etc.
yes
yes
yes
yes
yes
CRM Pipeline Review & Team Zoom Meetings with Major Gifts Officers
tbd
monthly
weekly
onsite
leader
Use of client-branded email / phone / CRM – i.e. name@clientdomain.com with compliant exchange server settings, POP/SMTP, and support with inbound / outbound emails logged
tbd
no
maybe
yes
yes
Use of MGD / Consultant supplied prospecting database of 20,000+ HNW and UHNW donors with full contact data as CSV
tbd
no
yes
yes
yes
Advanced Email & CRM Integrations, Prospect Lists, Wealth Screening, etc.
yes
no
yes
yes
yes
Re-Design of Print Collateral, PPT, and other Outreach Collateral
tbd
no
no
yes
yes
Financial Forecasting & Proformas (Excel, Balance Sheet, P&L, 909 Filings, CPA Audits, State Regs, bank reconciles, etc.)
tbd
no
no
yes
yes
Branding, optics with advisory role / title, social media, LinkedIn, etc. — e.g. consultant published as “Major Gifts Officer” or similar
tbd
no
no
yes
yes
At least 125 outbound phone calls / emails to pre-qualified targets per week; 500 / month CRM-notated, with all calls / meetings tracked
tbd
target
yes
yes
yes
Guaranteed introductions to at least 5 viable new major donors or board members; telephone, Zoom, or in-person as possible
tbd
no
target
yes
yes
Guaranteed introductions to at least 50 viable new major donors or re-engaged board members; telephone, Zoom, or in-person as possible
tbd
no
no
target
yes
Fundraise Quota (of $1M or custom amount for first 12 months)
tbd
no
no
target
yes
Monthly Retainer for MGD Consulting Services (12 month, auto-renew)
tbd
$1000
$3000
$5000
$10000
Additional Notes
Success fees range from 0.5% to 10% depending on the campaign. A fundraising quota is assessed, and a quota is set based on CRM data and historic baselines prior to campaign launch.
KPIs, metrics, and activities are reported using Client-Owned CRM, Consultant-Owned CRM, or MGD-owned CRM depending on service levels. FTE and VP level consultants are expected to provide or use personal contact databases; Remote and PT are not.
PPPA means “Pay-Per-Performance” and is based on historic metrics. It has a smaller minimum retainer but requires a longer-term contract and a minimal NGO / NFP operating budget of $5M. Because fundraising and donor cultivation have long time horizons, 3 years of historic data should be provided for review.
Board seats, director roles, committees, volunteer days, capital campaigns, annual events, galas, fundraisers, off-sites, retreats, and other day-to-day responsibilities are case-by-case based on consultant / client goals and availability.
Remote, PT, and FTE contracts are 12-month auto-renew arrangements with a first 30-day trial / opt-out period with no risk or obligation. “Remote” consultants are primarily telephone / Zoom representatives who are not assigned to specific client campaigns and may support multiple client campaigns.
“PT” and “FTE” usually support one nonprofit client and integrate as a team member, but may also have other careers or family interests and therefore may not be seeking full-time work or employment.
“VP” is often an MGD consultant first hired on a trial basis as PT / FTE but expected to transition away from MGD and work full-time for the client beyond the 1-year initial term with a pre-determined initial compensation plan. VPs may also remain MGD employees if the client prefers MGD to retain HR, payroll, benefits, and legal administration.